Cuckoo names Howells as first MD

Cuckoo has appointed Sarah Howells to the newly created role of MD, to oversee all customer-facing activities.

Howells previously held the Chief Customer Officer role at Cuckoo and has nearly 30 years of experience in the industry, holding senior positions at NTL, Vodafone New Zealand and 2degrees Mobile. 

Before joining Cuckoo in 2023, she was Chief Customer Officer at Jurassic Fibre, where she tripled the customer base within nine months.

She said: “Providing our customers with unmatched customer experience is at the top of our agenda, and it’s critical to achieving our goal of providing fast, fair, feel-good broadband for all.”

Paul Hellings, CEO of Cuckoo, said: “With Sarah as Managing Director, and her three decades of expertise, I’m confident we can accelerate customer growth.”