Lightning Fibre builds brand with radio show sponsorship

Mon, 11/04/2022 - 11:00
Ferriman,  Moulds

Lightning Fibre is continuing to build fibre awareness amongst residents in East Sussex by renewing its sponsorship of The Breakfast Show on Morning Radio Eastbourne and Hastings.

“To build our regional brand, radio was the obvious channel for us,” said Ben Ferriman, Lightning Fibre Founder and CEO.

“It enables us to target people in the specific geographical areas our network serves. We’ve seen some strong results for our investment with More Radio over the past 12 months.”

Lightning Fibre is an independent and locally built network in Eastbourne, Hastings, Hailsham and Heathfield.

Pictured (l-r): Ferriman, Allan Moulds Founder & Chief Executive Total Sense Media.